Bobby Franklin at MacBook

Bobby Franklin

Data Architect & Cloud Strategist with 18+ Years of Expertise

About Me

I am an experienced Data Architect and Information Systems Leader with a proven track record in cloud migration, database design, and strategic IT solutions. With over 18 years in the industry, I have led key initiatives that optimize data operations, enhance system scalability, and align technology with business goals.

My expertise spans cloud transformations, data governance, and end-to-end data solutions, ensuring secure, compliant, and efficient data ecosystems. I excel in translating complex business needs into actionable data strategies, collaborating with stakeholders, and leading high-performing teams to deliver impactful results.

I am passionate about leveraging data to drive business growth, improve operational efficiency, and create value-driven solutions that empower organizations to thrive in an evolving digital landscape.

Professional Experience

Over the course of my career, I have held leadership roles in data architecture and information systems, delivering enterprise-scale solutions across diverse industries. My experience includes leading cloud migration strategies, optimizing data governance frameworks, and implementing scalable data infrastructures to support business growth and compliance requirements.

Allegiant Travel Company

Director, Data Architecture (2017–2024)

  • Led the successful migration of on-premises data systems to AWS Cloud, improving scalability, reliability, and cost efficiency.
  • Developed and enforced data governance policies to ensure compliance with SOX and PII regulations.
  • Managed multi-million-dollar budgets and resource planning to align IT roadmaps with business objectives.
  • Championed system performance monitoring improvements, enabling proactive issue resolution and enhanced operational efficiency.
  • Spearheaded the adoption of modern cloud technologies, including Terraform and CloudFormation, for infrastructure automation.

Manager, Database Admin Team (2013–2017)

  • Directed a team of database administrators and developers to design, deploy, and support mission-critical systems.
  • Pioneered cloud migration strategies that led to significant cost savings and performance improvements.
  • Implemented disaster recovery solutions and high-availability architectures across enterprise database environments.
  • Led cross-functional collaboration efforts to transition from Cognos to Tableau for enhanced business intelligence reporting.

Marshall C. Watson

Senior SQL Database Administrator (2012–2013)

  • Engineered high-availability database solutions to support a rapidly growing business environment.
  • Designed and deployed ETL pipelines to facilitate seamless data exchange with external stakeholders.
  • Improved system performance through indexing strategies and proactive database tuning.

My career has been defined by my ability to drive technical excellence, lead transformational projects, and ensure data solutions align with evolving business needs.

Projects

Throughout my career, I have successfully delivered a variety of high-impact projects that have driven efficiency, improved data accessibility, and optimized cloud strategies. Below are some notable projects that demonstrate my expertise in data architecture and cloud solutions.

Cloud Migration of Enterprise Data Systems

  • Led the end-to-end migration of legacy on-premise data systems to AWS Cloud, achieving improved scalability, resilience, and cost-effectiveness.
  • Designed and implemented cloud-native architectures utilizing AWS services such as RDS, S3, Lambda, and EC2 to enhance operational efficiency.
  • Ensured business continuity by developing robust failover and disaster recovery strategies.

ETL Pipeline Optimization for Data Warehousing

  • Spearheaded the redesign of ETL pipelines to improve data ingestion speed and reduce processing times by 40%.
  • Introduced automation in data transformation processes using AWS Glue and Apache Spark.
  • Enhanced data quality and governance by implementing validation checkpoints and audit logs.

Database Performance Tuning and Optimization

  • Conducted in-depth performance tuning initiatives, optimizing SQL queries and indexing strategies, leading to a 30% improvement in query execution times.
  • Collaborated with cross-functional teams to refactor database schemas, ensuring efficient data retrieval and storage.
  • Implemented monitoring solutions using tools such as AWS CloudWatch and Datadog for proactive performance management.

Release Automation with Jenkins and GitHub

  • Automated CI/CD pipelines for database deployments, reducing manual effort and deployment errors.
  • Integrated Jenkins with GitHub for version-controlled releases and rollback capabilities.
  • Improved team collaboration and delivery timelines by implementing Infrastructure-as-Code (IaC) principles.

Data Governance and Compliance Initiatives

  • Developed and enforced data governance frameworks to comply with industry regulations such as SOX and GDPR.
  • Established data classification policies and role-based access controls to enhance data security.
  • Provided executive-level reporting on compliance adherence and data lifecycle management.

Personal Projects & Future Roadmap

In addition to my professional experience, I have been working on several personal projects, which can be browsed on my GitHub page: GitHub Portfolio

  • Portfolio Website: This very page, showcasing my experience, projects, and skills.
  • Private Projects: In-progress projects planned for paid subscription release, currently under development.
  • Agentic AI Integration: Revamping an existing project to incorporate AutoGen AI, leveraging agentic AI capabilities to provide an enhanced MVP solution.
  • Custom GPTs: Experimenting with and developing custom GPT models to automate workflows and optimize productivity across various domains.

Certifications

I have earned several industry-recognized certifications that validate my expertise across cloud computing, full-stack development, and AI. These certifications demonstrate my commitment to staying current with evolving technologies and industry standards.

Skills

Over the years, I have developed a broad set of skills across multiple technology domains, specializing in cloud computing, data architecture, and automation.

  • Cloud Computing: Proficient in AWS (EC2, S3, Lambda, RDS), Infrastructure-as-Code (IaC) tools such as Terraform and AWS CloudFormation.
  • Data Architecture: Expertise in database schema design, relational databases (PostgreSQL, MySQL, MS SQL Server), and NoSQL databases (MongoDB).
  • Software Development: Skilled in full-stack development with JavaScript, Node.js, React, and Express, with experience in API design and microservices architecture.
  • Agentic AI using AutoGen & Crew AI: Hands-on experience with AutoGen and Crew AI frameworks, designing AI-driven solutions for automation, workflow optimization, and multi-agent systems.
  • Python Development: Proficient in Python for data analysis, automation, and web scraping using libraries such as Pandas, BeautifulSoup, and Flask.
  • Automation & DevOps: Experience with CI/CD tools such as Jenkins and GitHub Actions, containerization using Docker, and Kubernetes orchestration.
  • Security & Compliance: Expertise in security best practices, regulatory compliance (SOX, GDPR), and conducting security audits to ensure data protection.

Contact Me

I am always open to new opportunities, collaborations, and discussions around data architecture, cloud computing, and AI solutions. Feel free to reach out to me via any of the following channels: